As the knowledge-based economy has become more prevalent in recent years, intellectual property protection is more crucial than ever. Intellectual property is more commonly thought of as Patents, Trademarks, and Copyrights, but it is the other intangible assets like trade secrets, intellectual capital, and branding that hold immense value these days. In the last century, we have seen an astounding series of disruptive technology, from the telephone to the computer to the cloud computing. We are now on the search for the new frontiers. Whereas the US was leading previously in new technology like the electric vehicles or artificial intelligence, China is poised to take over in the next few years, if not already so. Then there are the exciting developments in next-generation drugs, fighting everything from cancer to superbugs, and medical treatments, providing advancements in new organ transplants to gene editing. There is innovation happening in every sector and every instance. Protecting intangible assets and honing intellectual capital must be an integral part of an organisation’s business strategies to be competitive. It is important to learn how IP should be leveraged in this knowledge-based economy, the effective strategic and operational actions to take to secure one’s IP and to minimise the risk of litigation, and the changing IP landscape.
Co-organised by CUHK Law, United States-China Intellectual Property Institute and Asia Innovation and Intellectual Property Society, this 10th anniversary of the annual IP seminar to be held at the CUHK Graduate Law Centre on 2-4 August 2018 will explore what is to come in the next century of innovation. Attendance is free of charge and is reserved on a first-come-first-served basis. For details, please visit the seminar website at http://www.law.cuhk.edu.hk/201808IPseminar.